Matt Cutts' April Fools Day

It appears Search Engine Land and others fell / are falling for this:

This was an April Fool's Day joke by Matt, not SEOs. It went live the evening of March 31st and was instantly flagged in the community. Dark SEO Team's subsequent public reply is was here... and because of it, among the dimmer bulbs out there the joke seemingly continues to go viral. So it's all almost funny... I suppose. 🙄

Anyone still confused about the differences between BH and all-out hacking should read this.

[Update, 02:17 PM PDT] ::

The touch has been removed... but not before it got cached, of course:

Dark SEO Replies to Matt's April Fool's 2007 Joke

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